Add your business name to the ‘account name area’.Since you’re using this to market your business, make sure to keep things closely related to your niche. This is always changing so instead of including the exact details at the time of writing this, I advise you to fill in the info and pick some topics that interest you.

Follow the Promptsįill out the information that Pinterest prompts when you first sign up.

You can sign up for a business account here. It’s an absolute must so that you can see what is working and what isn’t. Sign up for a business account – this unlocks important analytics numbers and tools so that you can track your success on the platform. Let’s dive right into learning how to use Pinterest for beginners. In fact, they feel it enriches their lives by using the platform to get inspired to do things in their REAL life. The majority of Pinterest users don’t feel like they’re wasting time on the platform.64% of Pinterest users described the platform as a place to find ideas, products, or services they can trust.97% of searches are unbranded – which means you don’t need big ad budgets or a well-known brand name to be successful on Pinterest.77% of Pinterest users have discovered a new brand or product – and they’re open-minded to it – look at the next point to see why!.Pinterest has millions of users in each age demographic – that means your audience IS on Pinterest.89% of users are using Pinterest as a source of purchase inspiration.77.1% of Pinterest users are women (aka the purchase decision-makers).Just in case you’re still on the fence about using Pinterest, I thought I’d share some pretty powerful reasons to include the platform in your marketing. Why You Should Be Using Pinterest to Market Your Business Create Boards that Align with Your Content and Goals.

Have a Clear Understanding of Your Customer Journey.

Embed Your Pin Images in Your Website Content.

Use Keywords in Your Pin Titles and Descriptions.

Why You Should Be Using Pinterest to Market Your Business.

Pinterest marketing for beginners